Reactive Digital PR Services for Top Media Coverage

Turn breaking news into high-authority backlinks with our reactive PR services. Journalists always need fresh, expert-led insights to keep up with today’s fast-paced news cycle. One of the best ways to help them out and put your brand in the headlines is reactive PR and newsjacking.
  • Multi-platform outreach
  • Top-tier media coverage
  • DR50+ focus and proven results
reactive digital pr hero image

Why Our Reactive Digital PR Services Work

Reactive Digital PR, otherwise known as HARO link building, is all about speed and strategy. Here’s why it works:

Our Reactive PR Strategy

We put your brand at the center of trending conversations. Here’s how our comprehensive approach to digital PR and link building works:
introduce your brand to us
When you contact us, we’ll have a strategy call and send you a customized questionnaire that we’ll use for our reactive campaigns. Our marketing agency will do the rest while you sit back and watch the number of links to your site grow.
we send expert commentary
We craft compelling media pitches with attention-grabbing subject lines, ensuring journalists take notice. Commentary on current events, responses to industry news and analysis, expert opinions on data and research. These are just a few examples of reactive PR pitching you can expect from us. We seek the best opportunities to gain coverage for you and your brand.
pr strategy
We build links on news outlets, content marketing sites, blogs, and niche outlets. One piece of content at the right moment can lead to coverage and links from top-tier publications. You can submit a media list of sites you want to get featured on and tell us about the target audience you want to attract.

Pricing and packages

5-links 
$2,500 

  • 5 guaranteed quote
    style links 
  • DR 50 +
  • Do-Follow link
  • $500 per link
  • Targeted research for expert quotes opportunities
  • Real-Time Reporting
  • 3-6 months delivery
10-links
$4,500

  • 10 guaranteed do-follow quote style links  
  • DR 50 +
  • Do-follow links
  • $450 per link
  • Targeted research for expert quotes opportunities
  • Real-Time Reporting
  • 4-8 months delivery
20-links
$8,000

  • 20 guaranteed do-follow quote style links  
  • DR 50 +
  • Do-follow links
  • $400 per link
  • Targeted research for expert quotes opportunities
  • Real-Time Reporting
  • 5-12 months delivery

FAQ

The key difference between reactive and proactive tactics lies in timing and approach. While proactive PR involves planned campaigns and press releases, reactive PR strategies let you seize immediate opportunities. When a campaign goes viral or creates buzz around an industry topic, that’s your opportunity to seize. The best approach is often a mix of reactive and proactive techniques to maximize links or coverage potential.

We’re an experienced digital PR agency that gets press coverage for our clients in trending stories. Our strategy is tried and tested by businesses in the SaaS sphere. We capitalize on trending news stories to help you build a reputation with real journalists and publications. By monitoring multiple platforms, we identify opportunities for expert commentary and brand mentions, then convert these into high-authority backlinks.

We focus exclusively on websites with a Domain Rating (DR) over 50. Each opportunity goes through our quality assessment process, evaluating factors like topical authority, relevance, and traffic. This ensures every placement contributes real value to your brand exposure.

Yes, we do. Although media mentions without a backlink still add value to your digital reputation, we aim to convert unlinked mentions into backlinks. When we secure a brand mention, our outreach team immediately engages with the publication to request link attribution. We maintain relationships with editors and journalists, which helps us achieve a high success rate in converting mentions to links.

You’ll receive detailed monthly reports showing the number of placements secured, ratings of linking sites, traffic potential, and conversion rates from mentions to links. We also track your SEO growth and search ranking improvements.

Our PR team uses a multi-platform approach that allows us to maximize opportunities and maintain our industry-leading 15% success rate. We use platforms like Qwoted, Featured, Help a B2B Writer, and more to gain coverage and links.

Our team monitors opportunities in real time, five days a week. We typically respond to queries within 1–2 hours. We use pre-approved frameworks for quick, strategic responses that align with your brand’s voice and expertise.

Choose Our Reactive PR Marketing Agency

Scheduled campaigns can take months. We turn trending topics into immediate PR wins. Get in touch today and let’s start building links together.

Contact us